| Annual Report 1997 |
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COMPANY PROFILE FINANCIAL HIGHLIGHTS LETTER TO SHAREHOLDERS THE SUCCESSES OF RUSSIA'S MARKET ECONOMY LEADING INNOVATION IN RUSSIAN CELLULAR COMMUNICATIONS LAYING THE GROUNDWORK FOR FUTURE GROWTH VIMPELCOM'S EXPANDING NETWORKS VIMPELCOM'S BOARD OF DIRECTORS FINANCIAL REVIEWS SENIOR MANAGEMENT CORPORATE INFORMATION COMPANY PROFILE VimpelCom is the largest cellular communications provider in Russia, with a market share of over 50% in the City of Moscow. VimpelCom is the leader in the Moscow cellular market serving more than 110,000 subscribers. As a pioneer in the Russian cellular communications industry, VimpelCom introduced both the AMPS/D-AMPS and GSM-1800 (PCS) standards to Russia, leading the conversion of military and avionics frequencies into commercial use frequencies. The Company also developed "Bee Line" into the most renowned brand name in Russian cellular communications and was the first Russian company to be listed on the New York Stock Exchange (NYSE: VIP). Since it began full-scale commercial operations in 1994, VimpelCom has experienced rapid and significant growth in subscriber levels and profitability. VimpelCom has continued to extend its coverage zone and has laid the groundwork for future growth by recently acquiring several new regional licenses. The population covered by VimpelCom's combined licenses includes approximately 28 million people, representing 19% of the population of the Russian Federation. Over the long term, VimpelCom looks to take advantage of its continued strong operating results, Russia's economic growth, and Moscow's economic strength - as Europe's largest city and the economic powerhouse of Russia - to create and capture true value for its shareholders.
FINANCIAL HIGHLIGHTS
1. Net operating revenues after deduction of revenue based taxes.
LETTER TO SHAREHOLDERS WE ARE PLEASED TO REPORT THAT OUR growth and success continued in 1997, our first full year as a publicly-traded company. In 1997, we strengthened our leading position as the premier cellular communications provider in Russia. In many ways, it was a celebratory year. "Russia Review," a bi-weekly magazine dedicated to reporting on Russian business, hallmarked our success in 1997 by awarding us the title of "Company of the Year," ahead of Russian oil and gas giants and major Russian banks. Quite an accomplishment for a start-up company that only commenced operations in 1994.
Operationally, 1997 was a record year.
We experienced a surge in our subscriber base,
which grew over 95% to more than 110,000 subscribers.
Despite increased competition in the
Moscow cellular market, we maintained our leading
market share of over 50% at year end 1997.
And, throughout the course of the year, we more
than tripled the coverage zone of our Moscow - based
D-AMPS network, which now covers over
In June 1997, we successfully launched the first GSM-1800 (PCS) network in Russia. At the end of 1997, our PCS network had over 160 base stations covering the City of Moscow and had a capacity of over 120,000 subscribers. We continue to move forward with the development of our PCS network, implementing "Phase II" of our network build-out plan. As the coverage zone has significantly increased and over 20 European roaming agreements have been implemented, we are planning to more actively promote the PCS network in the second quarter of 1998.
In 1997, we continued to aggressively expand
our coverage area into the regions outside of
Moscow. We increased the number of our
regional licenses to eight, four of which are in
regions adjacent to Moscow. Our 50% joint venture
in Samara, one of the most attractive and economically
vibrant regions of Russia, increased its
subscriber base by more than 130% to reach
5,600 customers at year end 1997, becoming one
of the largest cellular networks outside of
Moscow and Total penetration in the Moscow cellular market is still in its early stages of development. Penetration in Moscow is expected to increase in the coming years and we see great potential for further dynamic growth and increased demand for our cutting-edge cellular communications services. As demand and the subscriber base grow, average monthly minutes of use per subscriber continues to decline gradually, a trend experienced by cellular operators in more developed markets. However, despite a decline in average monthly service revenue per subscriber to US$277 in 1997, this amount remains one of the highest in the world. In emerging markets such as Poland and Hungary, average monthly service revenue per subscriber is around US$100, while in the United States and United Kingdom it is around US$50. In 1997, VimpelCom obtained its first corporate long-term credit rating of "B+" from Standard and Poor's. This credit rating will enhance our capital raising abilities. We also were the first Russian company to obtain a long-term credit facility from a major international commercial bank, ING Barings, which agreed to fund a five-year US$110 million credit facility. This credit will be used to refinance existing vendor financing and to finance our development projects. In the past, we had relied primarily on vendor financing to fund our network equipment purchases. However, between this credit facility, the strength of our American Depositary Shares (ADSs) listing on the NYSE and our strong financial performance, we are well positioned to access alternative sources of financing for future service and network development, if needed. A secondary public offering conducted in May 1997 considerably increased our liquidity and made more shares of our common stock accessible to international investors. At present, approximately 44% of the shares of our common stock trade on the NYSE in the form of ADSs (each ADS represents 0.75 of one share of common stock).
Appreciation of our ADS price remains one
of our main priorities. Despite the global financial
crisis which began in October 1997, we ended
1997 with a price of In 1997, we invested a record US$194.1 million in capital expenditures to develop our networks, improve our corporate infrastructure and create and support the best customer care systems available.
Our substantial growth and ongoing efforts
to build out our networks continue to result in
enhanced shareholder value. In 1997, net income
moved solidly ahead, rising 36% to US$61.1
million or Meeting the Challenges in 1998 Our challenges for 1998 are straight-forward. We must continue to sustain and manage the continuing growth of our business and strengthen our position as the leading cellular communications provider in Russia. Our energies are focused on these challenges. This includes developing our D-AMPS network to its full capacity in Moscow, further increasing its coverage into additional regions outside of Moscow and expanding our GSM-1800 network. In 1998, we believe that we will begin to realize the great potential of our GSM-1800 network, which we intend to eventually develop into a mass consumer network in Moscow, as VimpelCom is the only cellular operator in Russia with sufficient spectrum (2x20 MHz) to serve over two million subscribers in the City of Moscow alone. We remain optimistic about the long-term growth potential of our business. Looking ahead, we believe that we are in an excellent position to continue our strong growth and success in 1998 in order to meet the requirements of the developing Russian, and in particular, Moscow cellular communications market. We will continue to focus on making the most efficient investments and maximizing opportunities in Moscow, while strategically investing in the long term. Our high-quality, high-capacity networks will be integral to our continued growth. We are well positioned to maintain our leading position, while competing in an increasingly competitive environment. By relying on our strong, innovative management, we will always strive to offer quality, value-added services to our customers and attractive returns to our shareholders. The strong vote of confidence from our new subscribers and the investment community are reflections of our experienced, committed management team and our world-class policy of focusing on quality of service and customer care. We firmly believe, and our historical results prove, that this formula will continue to create value for our shareholders, both present and future. We look forward to a bright 1998!
THE SUCCESSES OF RUSSIA'S MARKET ECONOMY Economic Growth 1997 was another year of progress and development for the Russian economy. Annual inflation has decreased from 131% in 1995 and 22% in 1996 to 11% in 1997. 1997 was a banner year for the Russian stock market, as shares of Russian companies outperformed the shares of companies from virtually every other developed and emerging market. The market capitalization of the Russian stock market rose 40% in real dollar terms compared to 1996. Foreign investment in Russia continued to rise in 1997, doubling from 1996 levels. Russia continued to tap international capital markets in 1997 by successfully placing two more Eurobonds. For the first time since the dissolution of the Soviet Union, Russia experienced positive GDP growth in 1997, rising 0.4%. Current economic indicators are positive and GDP is expected to grow once again in 1998. As the Russian economy continues to grow, VimpelCom is poised to directly benefit as spending power increases and the perceived "Russia risk" diminishes. Moscow: The Economic Powerhouse of Russia The City of Moscow, which is VimpelCom's primary operating area, is the economic power-house of Russia. Most of Russia's wealth and business development continues to be centered in and around Moscow. Official statistics show that in 1997 per capita income grew by 27.2% in Moscow and 4.6% in Russia, as a whole, to US$7,380 and US$1,910, respectively. Per capita income is almost four times higher in Moscow than in Russia. As disposable incomes grow, the number of consumer goods and luxury items in Moscow continues to increase. And while the Moscow metropolitan area with its 15.2 million people represents just over 10% of Russia's population, it has approximately half of the country's cellular subscribers. Investment in the local infrastructure, fueled in part by Moscow's 850th anniversary celebration which took place in 1997, has helped modernize and beautify the city. As the leading cellular communications provider in Moscow, VimpelCom is in the unique position of benefiting from being in the center of Moscow's economic growth. The Evolving Telecommunications Industry Inadequate investment in public telecommunications during the Soviet era and restrictions on access to advanced Western technology resulted in an underdeveloped telephone system in Russia. Demand for basic telephone service continues to be abundant. At the end of 1997, the number of access lines in Russia was 18.6 lines per 100 people, approximately three times lower than in developed countries such as the United States, the United Kingdom and Japan. Russia currently has a telephone line installation waiting list of approximately 11 million, indicating serious pent-up demand. Although considerable efforts are under way to improve the general status of telecommunications in Russia, the present demand for phone services has created a unique opportunity for VimpelCom, as Russia's leading cellular communications operator, to provide such services.The Russian Cellular Industry: Poised for Future Growth Cellular communications continue to grow at a rapid pace in the Russian Federation. Total Russian cellular subscribers increased over 120% in 1997 compared to 1996. However, penetration in Russia is still significantly lower than in other emerging and developed markets, approximately 0.3%, compared to approximately 7% in Hungary and 20% in the United States. Many analysts believe that the cellular market in Russia has the potential of reaching penetration rates equal to those of Hungary and other similar markets, with Moscow clearly leading that growth. As a reflection of its dominant role in the total Russian cellular market, the City of Moscow was accountable for almost half of the country's cellular subscribers at the end of 1997. In the City of Moscow, cellular penetration doubled from 1.1% to over 2.2% in 1997 with over 200,000 subscribers. The potential for growth still remains largely unrealized as Russia's and Moscow's penetration rates remain low. Over the next few years, it is expected that demand will continue to rise, and with strong healthy competition, the market as a whole will expand significantly. "Bee Line" competes with two other operators in the Moscow cellular market (GSM-900 and NMT-450 networks). This competition has created an atmosphere that stimulates inventiveness and is accelerating growth in cellular penetration. VimpelCom understands that it must be better than its competitors. This objective of excellence is shared by every individual through-out the Company. Price competition has been responsive to the market and has focused primarily on phone and subscription tariffs. Airtime tariffs for 1997 have remained unchanged from 1996, and in fact practically unchanged since 1995. VimpelCom is well positioned to compete in this environment as phone and subscription tariffs represent a small percentage of total revenues, with over 88% consisting of recurring service revenues. "Bee Line's" competitive advantages continue to be its superior quality of service and variety of service offerings, combined with competitive pricing. LEADING INNOVATION IN RUSSIAN CELLULAR COMMUNICATIONS VimpelCom's Cellular Engineering Group: Leading Russia in Innovative Technology VimpelCom takes great pride in its cellular engineering group, which has proven its strong creative and innovative technical talents over the years. Historically, VimpelCom led the conversion of military and avionics frequencies into commercial use and pioneered the introduction of two of the three digital standards now adopted by the State Committee of the Russian Federation on Communications and Informatization (formerly, the Ministry of Communications of the Russian Federation). VimpelCom was also one of the first cellular operators in the world to introduce the most advanced protocol standard for Digital AMPS, "IS-136." Also, acknowledged by the industry to be of world-standard quality, the Company has developed very sophisticated and advanced network design tools. As a result, VimpelCom has Russia's best cellular frequency planning and network management teams, giving VimpelCom the highest quality cellular network in Russia. A Market Driven Company Management is committed to building an innovative customer-driven organization. VimpelCom's sales, marketing and customer care organizations strive to make each one of "Bee Line's" customers feel they are receiving good value and quality service. Easy access through wide distribution is a key market advantage. "Bee Line" has built one of Moscow's largest distribution networks, with 155 points of sale in and around the City of Moscow. VimpelCom also has three company-owned direct sales offices. The Company strictly controls product and corporate image, brand usage and marketing policies at all points of sale. VimpelCom has successfully positioned "Bee Line" as one of the most widely recognized and respected brand names in Moscow, with over 60% brand awareness. VimpelCom's creative marketing staff have also been successful in launching very effective promotional campaigns. During December 1997, a "Christmas Present" campaign resulted in a record sales month of more than 13,000 new subscribers. Making Communications Easy and Convenient
VimpelCom prides itself in being a pioneer
among the telecommunications companies in
Moscow. It is VimpelCom's aim to provide true
customer care, focused on making cellular
communications easy and convenient for each
LAYING THE GROUND WORK FOR FUTURE GROWTH D-AMPS Network: The Largest Digital Network In Russia
Led by market demand, VimpelCom continues
to expand its D-AMPS network. A second
switching center was installed in 1997, thereby
increasing the overall capacity to over 120,000
subscribers. In the first half of 1998, VimpelCom
will install a third switch to increase capacity to
over 180,000. VimpelCom was one of the first
operators in the world to use the most advanced
digital standard for D-AMPS, "IS-136," providing
improved voice quality, longer battery life/talk
time, efficient data transmission techniques and
an excellent platform for transition to third
generation mobile phone technology.
Today, VimpelCom's D-AMPS network is
the largest digital network in Russia in terms of
number of subscribers, coverage zone and roaming
capabilities. The network serves more than
100,000 subscribers covering over GSM-1800 (PCS) Network: The Future Mass Market
A "soft" launch of Russia's first GSM-1800
(PCS) network was implemented in June 1997 to
comply with license requirements and introduce
the platform that will ensure "Bee Line's" competitive
edge in the future. PCS networks were
specifically designed for use in densely populated
urban areas like the City of Moscow. The
new PCS network is now being positioned as a
slightly less expensive service than D-AMPS, and
is targeted to the more price sensitive consumer.
The PCS network, with its much greater capacity
potential in the long term, will have the ability to
become the largest wireless network in Moscow,
serving the wireless mass market. The PCS network
provides a sophisticated range of digital
wireless communications by operating in the
With a frequency allocation of
By December 1997, VimpelCom had
installed one GSM-1800 switch with a capacity of
120,000 subscribers and 160 base stations
in the City of Moscow, covering
VIMPELCOM'S EXPLANDING NETWORKS "Bee-Net": Proprietary Fiber Optic Transmission Network
Another one of the Company's important
achievements in 1997 was the expansion of its
fiber optic network in Moscow, which connected
the D-AMPS and PCS switches and base
stations, by-passing the land line telephone
company for intra-network communications.
Therefore, "Bee-Net" allows VimpelCom to save
operating costs by eliminating the need to use
leased transmission lines, while at the same time
enhancing the reliability and quality of services.
With "Bee-Net," the Company has a digital
transport backbone that it manages itself, keeping
it independent from third party providers for
critical transmission links. By the end of 1997,
the "Bee-Net" fiber optic network was one of
the largest in the City of Moscow with over Regional Development
In 1997, VimpelCom continued the expansion
of its coverage area into additional regions
in European Russia. By the end of 1997,
VimpelCom had eight AMPS/D-AMPS regional
licenses. Four of these licenses, which are in the
regions adjacent to Moscow, are being developed
as part of a Moscow-centered unified
network. As a result of this development, the
The Company's 50% joint venture in
Samara continues to prosper. With more than
5,600 subscribers at the end of 1997, it has
become one of the largest cellular networks in
Russia outside of Moscow and CORPORATE INFORMATION VimpelCom's ADS Performance
Based on VimpelCom's financial results and market performance,
VimpelCom's American Depositary Shares (ADSs) trade at much lower
valuation multiples as compared to other cellular operators around the
world. However, even with these lower multiples, for the year ended
December 31, 1997 VimpelCom's ADSs outperformed the Dow Jones
Industrial Average (DJIA), with a growth rate more than twice that of the
DJIA price. During this period, VimpelCom's ADSs appreciated 51% compared
to a 23% appreciation of the DJIA. In addition, unlike the securities
of many other Russian companies, VimpelCom's ADSs showed their
resiliency during the global financial crisis fully recovering by the end of
March 1998, while the Russian Trading System Index (RTS) was still down
more than 40% compared to its October 1997 pre-crisis values.
VimpelCom has continued to demonstrate transparency by implementing
an active investor relations program and meeting with investor
groups and analysts regularly in order to present the Company's
accomplishments and value. As a result, we have established a large
base of analyst coverage, with reports currently published by world-class
investment banks and brokerages such as Goldman Sachs, Morgan
Stanley Dean Witter, MFK Renaissance, Donaldson, Lufkin & Jenrette,
Deutsche Morgan Grenfell, Brunswick Warburg, Alfred Berg, Daiwa and
Arnhold and VIMPELCOM'S BOARD OF DIRECTORS
SENIOR MANAGEMENT
Dmitri B. Zimin
Konstantin S. Kuzovoy
Tatiana N. Filonova
Mike Buinyckyi
Mikhail V. Yakovlev
Vladimir E. Mukhin
Valery P. Goldin
Konstantin I. Ashitkov
Guerman Khanenko
Vladimir M. Bychenkov CORPORATE INFORMATION
Legal Advisers
Independent Auditors
Depositary Bank CUSIP #68370R109
Custodial Bank
Primary Trading Information Requests for Corporate Information: VimpelCom10-12, 8 Marta Street Moscow, Russia 125 083 Tel: +7(095) 974-5888 Fax: +7(095) 755-3682
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